Complete guide to setting up your Deezer for Creators profile

By Matt Mateus

Posted in Guides

Complete guide to setting up your Deezer for Creators profile

Your music’s on Deezer, but have you claimed your artist profile? If not, you’re missing out on tools that help you connect with fans, track your streams, and grow your audience.

This guide walks you through how to claim and customize your profile so you can make the most of Deezer for Creators.

Claim your artist profile

To access your artist dashboard and manage your profile, you’ll need to sign up for Deezer for Creators.

Here’s how to get started:

  • Click Sign up and choose Artist (there are also options for managers and labels)
  • Log in or create a Deezer account—ideally one dedicated to your artist project, not a personal listening account
  • Fill out the request form with your artist name, Deezer artist URL, distributor info, and links to your website or social media
  • Submit the form and wait for approval from Deezer’s team

Once approved, you’ll gain access to your Deezer for Creators dashboard, where you can track performance, update your profile, and promote your music.

Customize your artist page

Once you’re verified, take time to make sure your artist page reflects your current sound and visual identity.

Here’s what you can customize:

  • Profile picture: Upload a high-resolution, square image (minimum 500 x 500 pixels recommended). Avoid low-quality or text-heavy images.
  • Bio: Deezer allows you to write your own bio directly—up to 2,000 characters. Use this section to share your background, musical style, influences, and key milestones.
  • Social links & status: Deezer supports linking to Facebook and X, and lets you add a short status message that appears beneath your profile photo.

A consistent, professional profile shows you care about your listeners on Deezer, helps fans recognize you across platforms, and signals that you take your career seriously.

Pitch your music to editorial

Deezer offers a Pitching Tool through Deezer for Creators that allows music to be submitted for editorial playlist consideration—but it’s only available to Providers or Label accounts. If you’re an independent artist, you’ll need to go through your label or distributor to access this feature.

Here’s how the pitching process works:

  • Tracks must be submitted at least 7 days before release day
  • You can pitch one track per release
  • Submissions are made through the Deezer for Creators dashboard (by your label or distributor)
  • You’ll need to provide details like genre, mood, language, instruments, vocals, and a short description or pitch

This tool helps Deezer’s editorial team understand the context of your release and determine playlist fit. While pitching doesn’t guarantee placement, a strong submission can improve your chances—especially if your profile is complete and up to date.

If you're working independently, reach out to your distributor to ask if they can pitch on your behalf.

Promote your music on Deezer

A polished profile is just the start—promotion is what drives real engagement. Deezer gives you a few tools to help, and there are other smart ways to make sure your fans can find your music easily.

Here’s how to make the most of it:

  • Plan ahead: Work with your distributor to make sure your release is delivered to Deezer early. More lead time gives editorial teams a better shot at discovering your track.
  • Use Smart Links: Deezer’s Smart Links give you one clean, shareable link that adapts to any device or territory.
  • Build playlists: Curate playlists that include your own tracks alongside artists you align with. This positions you in a broader scene and encourages more discovery.
  • Share your Deezer link everywhere: Make sure Deezer is included in your link-in-bio, website, newsletters, and social posts—not just Spotify.

When you show up consistently on Deezer, it tells fans you’re present on their platform—not just where the industry usually focuses.

Track your performance

Once your profile is active, Deezer for Creators gives you access to real-time data that helps you understand how your music is performing and where your audience is growing.

At the top of your dashboard, you’ll find a weekly data digest—a snapshot of your streams, listener growth, top tracks, and playlist adds from the past 7 days.

To explore further, click “See more analytics” for deeper insight into:

  • Total streams and unique listeners, broken down by track
  • Top countries and cities where your music is being played
  • Audience demographics, including age and gender
  • Playlist activity, including how many user playlists feature your songs
  • Trends over time, showing how momentum is building or dropping off

You can use this data to:

  • Spot breakout tracks and give them a boost with targeted promotion
  • Identify key regions for touring, ads, or PR outreach
  • Track post-release momentum and fine-tune your content based on listener behavior
  • Refine your release strategy using real audience insights—not assumptions

The more you check in on your data, the clearer your next move becomes.

Final thoughts

Getting set up on Deezer for Creators gives you direct access to tools that can help you grow, connect, and make smarter decisions about your music. From claiming your artist page to reviewing analytics and working with your distributor on editorial pitches, there’s a lot you can do once your profile is active.

Before you move on, make sure your Deezer profile reflects what’s current. Update your photo, bio, and status message with every release, and make Deezer a regular part of your promo strategy—not just a box to check.

Use it as part of your broader artist presence—stay visible, stay engaged, and make it easy for fans to find and follow you.

Author Matt Mateus

Matt Mateus is a musician, educator, and has worked in and with bands for decades.

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